Aatma - Early Response #MovieTarot

Aatma - New Poster feat. Bipasha Basu & Doyel Dhawan

Aatma is a spooky horror thriller from Suparn Verma and starring Bipasha Basu and Nawazuddin Siddiqui in lead roles. The plot is about the struggle of a mother to keep her child safe from the ghost of her father. Bipasha plays Maya, the mother of Nia played by Doyel Dhawan. The trailers and dialogue promos look interesting, but hasnt yet picked up traction as of now. But its still early days in promotion, as the film is expected to release only by the 22nd of March.

Aatma Poster feat Bipasha Basu, Nawazzuddin Siddiqui & Doyel Dhawan

Expectation
The buzz around the film is picking up, and should peak by the time the film hits theaters in 2 weeks time. Currently the buzz is concentrated in West Bengal (understandably as Bipasha is the official 'Bong Bombshell' of Bollywood). Folks in Maharashtra, Delhi & Karnataka also pitch in with relatively good amount of chatter.

True Happiness Factor
Early data analysis show a happiness factor in the high 70s. It might pick up as more content comes online. Anything above 75 should be really good for a horror film.

Trailer of Bipashaa Basu's Aatma

Aaja Nindiya song from Aatma has seen a really good happiness factor. In the high 80s. Do give it a try. Hope you enjoy listening to this lullaby sung by Sangeet Haldipur.

Stay tuned to Movie Tarot for Box Office predictions and Happiness Card of Aatma.

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